We believe that an annual report is a rare opportunity - being exclusively about a brand! The audience that views that report already has an interest, and it means a big opportunity to tell a story. We have been the go-to-people for NRL to tell their story - be it about their wax plant, their bio-diesel initiatives, or their capacity enhancement. Every year we have told NRL's big story of the year thematically, taking a simple presentation of facts and turning it into an audience-engaging asset.
